Agency Intelligence

Agency Intelligence


Agency intelligence podcast, is your top insurance podcast with two unique series that let you hear from and learn from both agency owners and industry influencers. Agents Influence is your weekly guide to the latest and greatest thought leaders the industry has to offer. Agency Intelligence covers real data from real agents in real agencies.

In this episode of Agents Influence podcast, host Jason Cass interviews Billy Van Jura, Owner of Birchyard. Billy shares his thoughts on how independent agents should understand their value when it comes to InsurTech and their customers and data. 

Episode Highlights:

  • Billy tell us about his notes that are now available on Gumroad. (6:04)
  • Billy explains that independent insurance agents are distributing a product for companies that don’t have another way to distribute them. (12:02)
  • Billy talks about an app called ViewSpection and its benefits and uses for insurance companies. (15:21)
  • Billy explains that insurance companies are paying InsurTech firms and lead providers money they don’t need to pay them. (19:03)
  • Billy thinks that if you had five options for a customer, you’re probably all set. (21:43)
  • Billy talks us through the idea of independent insurance agents operating as the MGA. (25:46)
  • Billy tells us that he went straight to being independent and it was not easy. (32:04)
  • Billy shares that he pays call centers for his insurance company. (41:18)

Key Quotes:

  • “Understand that your real value as an insurance agent is customers. That’s your value. You know how to accumulate the data wrapped around human beings and you’re just not doing enough with it.” – Billy Van Jura
  • “Nobody wants to talk about the advantage they have which is that they don’t have to spend as much to get customers because they’re one of us so to speak, right? Like they’re in there. They already have and that’s a huge advantage.” – Billy Van Jura
  • “Insurance companies are paying InsurTech firms and lead providers money, they don’t need to pay them.” – Billy Van Jura

Resources Mentioned: