In this episode of The Power Producers Podcast, David Carothers sits down with Ryan Deeds of Ennabl to discuss the limitations of ChatGPT and how they leverage TikTok for personal and business purposes to get their message out and to educate the audience.
Episode Highlights:
- Ryan explains that in today’s iteration, ChatGPT has a significant limitation in knowing very specific information about “x” person. (2:14)
- David discusses how he came up with the idea to upload content on TikTok and what purpose it serves (7:44)
- David mentions that one thing he’s learned is that you need to be mindful of the language you use since there are a lot of trolls on TikTok. (9:47)
- Ryan shares his TikTok content creation and engagement strategy. (11:22)
- David mentions that the TikTok content he’s been producing is primarily for educational purposes and isn’t really profitable for him. (16:20)
- David believes that if he wants to perpetuate his agency, he has to meet people on the platform where they are. (17:54)
- David discusses that if people create content and distribute it around the Internet, their audience will always find them, and the people who are intended to receive that message will get it. (18:26)
- Ryan believes Tiktok is largely a human experience wherein he gets new ideas and experiences true humanity as people share stories that resonate. (23:19)
- Ryan explains that execution is key in everything, and if you can’t find out how to execute an idea and make it your own, then it’s just an idea. (24:42)
- David recommends Ryan Deeds to anyone who needs to figure out how they’re going to use data in their agency and get it in an organized format. (25:45)
Tweetable Quotes:
- “If you create your content and you distribute your content across the internet on as many platforms as you can, your audience is always going to find you. You’re going to have trolls, but the people who are supposed to get that message, are going to get that message.” – David Carothers
- “TikTok is largely a human experience where I get input of new ideas and feel some true humanity as people share these stories that resonate.” – Ryan Deeds
- “Execution is key to everything, right? We can have all the ideas in the world. But if you can’t figure out the idea that you personally can execute on and make it your own, that’s just an idea.” – Ryan Deeds
Resources Mentioned: